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Tag: USP

Do you have a USP, PBS, or VPS on LinkedIn?

Felix - January 13, 2024

Do you have a USP, PBS, or VPS on LinkedIn? Unique Selling Proposition, Personal Branding Statement, and Value Proposition Statement are the full terms for the acronyms. Unique Selling Proposition (USP) In 1961, Rosser Reeves published a book called Reality...

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