Gaming Arts enters exclusive five-year Gamesys deal

Gaming Arts has heaped reward on what the gaming tech supplier calls a “actually defining second” for the group, after placing an alliance with Gamesys.

The 5 yr exclusive content material settlement with the agency, which varieties part of Bally’s Corporation, will present Gamesys with entry to the total Gaming Arts library of titles for deployment into on-line, actual cash gaming worldwide.

Mike Dreitzer, CEO of Gaming Arts commented: “This is a very defining second for Gaming Arts. As one in all our first forays into on-line gaming, we couldn’t be extra happy than to companion with Gamesys/Bally to ship our thrilling recreation portfolio to on-line actual cash world gaming markets in all places. 

“Gamesys/Bally is a confirmed, world class supplier of on-line video games. The indisputable fact that they’re partnering with us on this exclusive method, and have dedicated to function our video games inside their world portfolio, represents a really thrilling alternative to introduce Gaming Arts content material to a completely new phase.

“This is simply the primary side of our partnership. Going ahead, Gaming Arts will work carefully with Gamesys/Bally as half of a bigger omnichannel technique to ship the perfect of breed video games within the on-line house in addition to land-based on line casino codecs.”

The settlement will see the 2 collaborate in a bid to establish, convert and ship titles from Gaming Arts library of on line casino slot video games to all on-line gaming markets during which Gamesys operates world wide.  The deal additionally requires Gaming Arts to develop new video games for Gamesys.

David Colvin, Chair and Founder of Gaming Arts, concluded: “Gaming Arts may be very happy with this new partnership. This partnership with Gamesys/Bally is an enormous step ahead for us on so many ranges.  We look ahead to working collectively within the thrilling days forward.”  

In October 2021, Bally’s accomplished its $2bn acquisition of Gamesys Group, following the receipt of all essential regulatory necessities and shareholder approvals.

Nick Wright, SVP Business Development, Interactive at Bally Corporation, famous: “Bally is delighted to companion with Gaming Arts and to have exclusive entry to their standard and confirmed recreation portfolio to be used in on-line gaming. We look ahead to increasing our relationship with Gaming Arts throughout a number of channels.”

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